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Breewood
Consulting provides marketing and sales consultancy services to companies
who need specialist help to support their business growth
We deliver our services on or off-site, working with
individuals or teams as appropriate. Our services are customised to meet
the specific needs of each client.
Our work encompasses preparation of Business Opportunity Plans, Strategic Marketing Plans and
Business Plans, followed up with the support our clients need as they
implement their plans.
We help our clients to enter new markets;
to introduce new products to their existing markets; to establish new
channels to market; and to carry out new product development.
We help our clients to develop new ways of
presenting themselves, both electronically and through personal
presentations. We have helped to manage their sales channels and to
implement sales-cycle management processes.
We research market opportunities for
clients and identified competitive products and suppliers. We have helped
our clients plan strategies to secure investment.
We offer down-to-earth advice based on
extensive practical experience in securing sales and developing
relationships with clients and business partners.
Here are some of the projects that we have worked on with our clients:
Exciting new retail and leisure proposition
- Documented
the vision, defined the strategy and elaborated a Business Plan to
achieve the vision.
- Conducted
market research and developed unique propositions and positioning.
- Identified suitable
business partners/suppliers.
Innovative web design business
- Developed the company’s
first Business Plan and Strategic Marketing Plan.
- Developed
positioning statements and market segmentation supported by market
research.
- Carried out
Year 2 review on Business Plan and Strategic Marketing Plan.
Personal
development and training services company
- Developed
market entry strategy for new market segment.
- Provided
ongoing sales support mentoring over 9 month period.
Software
products company
- Prepared
and implemented Strategic Marketing Plan to support market entry.
- Set up
sales and marketing processes and won new business.
- Helped to
construct Investment Plan for venture capital funding, including
preparation of presentation to investment conference.
- Developed
marketing collateral including several iterations of website.
- Provided
ongoing sales support and mentoring over period of 24 months.
Specialist
HR services consultancy
- Preparation
of Strategic Marketing Plan and Market Entry Plan.
- Provision of business
development support over 24 month period.
Retail
travel agency
- Review of
sales, marketing and operational activities.
- Prepared
Strategic Marketing Plan for 3 year development of the business.
- Developed
new channel-to-market strategy and provided support in implementation.
Software
and services supplier to the health sector
- Conducted
full review of sales and marketing activities.
- Prepared
Strategic Marketing Plan and Sales Plan for development over 3 year
period.
- Following
preparation of Strategic Marketing Plan also revised marketing
collateral and advised on replacement of website.
- Implemented
Sales-Cycle Management process and provided intensive mentoring and
sales management for sales team over a six month period.
IT
services supplier branching into software product development
- Preparation
of Strategic Marketing Plan for growth of business in new market
segment and Business Opportunity Plan for business management
software products aimed at the SME market.
- Review of
Small Company Innovation Scheme funding application.
- Reviewed and revised
Business Plan for entire operation.
Specialist
developer of compiler software
- Review of
Business Plan and conduct of Strategic Marketing Workshop to support
transition from one market segment to another.
- Provided ongoing sales
support and mentoring over a period of 24 months.
Cultural
institute and language training provider
- Review of
marketing activity and provision of training in marketing to support
market entry in new geographic location.
IT
services company specialising in Open Source technologies
- Conducted
Strategic Marketing Workshop and prepared 3 year plan for business
growth.
- Reviewed
and revised marketing collateral.
- Carried out
assessment of market potential in new market segment.
- Reviewed sales function
and provided ongoing sales mentoring and management function.
Marketing
communications and graphics design agency
- Review of
business strategy and development of segmentation, targeting and
positioning statements for company.
IT services
company serving FTSE500 client base
- Conducted
full review of sales and marketing activities.
- Prepared
Strategic Marketing Plan and Sales Plan for development over 3 year
period.
- Following
preparation of Strategic Marketing Plan also revised marketing
collateral and advised on replacement of website.
- Provided
ongoing support to management team
Further education establishment
- Delivered
CIM Certificate courses to students from commercial organisations
seeking Chartered Institute of Marketing professional qualifications
Just to remind you, here’s what we do:
We help
our clients to enter new markets; to introduce new products to their existing
markets; to
establish new channels to market; and to carry out new product
development.
We help
our clients to develop new ways of presenting themselves, both electronically and
through personal presentations. We have helped to manage their sales
channels and to implement sales-cycle management processes.
We research market opportunities for clients and identified
competitive products and suppliers. We have helped our clients plan
strategies to secure investment.
We offer
down-to-earth advice based on extensive practical experience in
securing sales and developing relationships with clients and business
partners.
These are
problems faced by every business. We can help. Call our Director, Mike
Breewood, on +44(0)131 331 1750 to start the process.
For more details on what we’ve done and how that has
helped our clients, go to the Success
Stories & Case Studies page.
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